Welcome to the 4th and final installment of our series on producers and influencers from Missouri. Today on the show we talk to Macey Hurst. Macey is a very active advocate for the beef industry, in particular Missouri Beef. She is an active producer owning Lady Livestock Company with her mother and sister. We talk about how cracking the "cowboy culture" is tough when it comes to talking about mental health in the cattle industry. Find Macey on Instagram https://www.instagram.com/macey.hurst/